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Showing posts from 2015

How Do You Make It Rain When The Sun Always Shines?

You hear sales professionals talk about the mysterious 'rainmaker.' A 'rainmaker' in sales is a top performer, the one who makes all the sales all the time. For those of you that like to go to the strip clubs you are also familiar with the term 'make it rain,' because that's what is done when you toss money at a stripper who makes you happy. The common denominator in both these situations, is when it rains with money, people are happy. The sales professional is happy because he just made money, and the stripper is happy because she just made money. This is the only time in life when rain makes us happier than sun. In sales, when the sun is shining, pockets are empty, and you've hit a dry spot like out in the desert. No, sunshine is not a good thing for sales, because everybody wants to make it rain. Let's break down the word rain and discuss why RAIN is a good thing! R -- that stands for Rapport. That's right we are going to really brea...

People Aren't Rejecting You, They're Rejecting Your Opportunity

I want to continue the conversation about making cold calls. I realized that I hit a nerve with that last post, and maybe we need to dig a little deeper into why we dread making cold calls. Rejection is Progress Cold calls are dreaded because we don't want to be rejected. Being rejected is not a good feeling, as a matter of fact, we fear rejection so much that it makes us not want to make those calls to strangers. It's takes rejection to make sales, so when those prospects tell you no, or hang up the phone on you, think of it as progress. Nothing else. It's not a setback, rejection is making you better, stronger. Your presentation is getting better, it's the practice that makes perfect. If you want to be taken serious, be consistent. People are not rejecting you, they are rejecting your opportunity. Brandon Janous, Global Ambassador for ViSalus was rejected 6 months by his best friend before he decided to join. Keep in mind it takes rejection to make sales. So...

I Hate Making Cold Calls, But They Are Your Bread and Butter

I hate making cold calls! A part of me dreads it like housework! Yet I go on, I keep calling people I don't know all because I know in my heart someone is going to say yes. Someone is going to see the vision, want the vision, and is willing to take a chance on themselves to make their life more than they could ever imagine. That person knows their 'Why.' The reason so many people are hesitant or negative toward Network Marketing is because those are the people who have failed at it. 95% fail because they don't have a plan or vision of how they're going to reach their goals, they just jump in. And when they jump in without a roadmap of how they're going to earn $20K a month, they fail. They don't have a plan of how to get to the goals they set. Network Marketing like any other business requires a plan, a plan of how you are going to accomplish the things you say are going to happen. Without a plan, failure is imminent. Another reason so many people ...

Amazon Sales Success: A True Story

Success with Business Testimony Time: On April 30, 2015 I joined a network marketing opportunity. The company makes healthy weight loss products. Of course my goal was to make lots of money by following the directions of my upline. Because life throws curve balls we aren't able to hit all the time, I had one thrown at me while moving. I had finally gotten approved for the condo of my dreams and moving day had arrived. While moving I twisted and bruised my left knee. This was a problem. I had to go to the ER to get a cortisone shot so I could walk without being in pain. My plans for being a successful network marketer had been delayed. Or so I thought While bedridden, I had an idea to put all the products on Amazon in the form of an online store. That was May 22nd. By May 26th I had sold $440.00 worth of products. I was excited! Every morning it seemed, Amazon was sending me a "seller notification of product sold." My spirit was anxious with success. I was selli...

When picking keywords, focus on good key phrases

When the time comes for you to choose a domain name, it makes sense that you somehow incorporate what you do with your domain name. As written in last month’s column, the domain name should give a potential customer an idea of what your business is about. This is known as optimizing, or Search Engine Optimization (SEO.) SEO, when done properly, brings huge results to your business, and is fundamental to your online success. Google, and other search engines (Bing, and Yahoo) are able to locate a website that has keywords or key phrases in its title tag or name when users search for products and services you may provide. I believe we should focus on key phrases, because when I am searching for something on Google, I type phrases in the form of a question. For instance I was searching for washing machines that are large enough to wash comforters. So I typed in Google, “washing machines that can handle comforters.” Mind you, Google suggested the last two words, so that meant a lot of...

More Keyword Usage Tips For Your Business

Another reason I’ve been writing about keywords and how important they are to your online promotional and marketing activities is that the keywords you use are like the gold nuggets to everything you produce on the internet. These words are how your current and brand new customers will find you. It’s what your business will be known for. Most times businesses get this part of their online marketing wrong. Then they wonder why they aren’t getting traffic to their website, or that no one is noticing their online advertising. Successful keyword development should be a well thought out activity. According to Wordtracker, “Keywords are what we type in when we are searching for products, services, and answers on the search engines, an act that Americans performed 15.5 billion times in April 2010 according to ComScore, the web research firm.” That’s why it’s imperative to use words and phrases that your customers are searching for. If your customers are looking for ‘cupcake stores in Fe...

No Winners In War

I sit here in some kind of unnamed emotional or just some kind of space. Trying to make sense of something that has no sense. No reason, no rhyme, just utter stupidity. I’m free but it doesn’t feel like it. Something simmering for a very long time finally boiled over, hot liquid running down the side of the boiling pot. The liquid finally meets the hot stove surface and sizzles. More steam arises enticing more liquid to run down the other side of the boiling pot. it won’t end until it ends. The liquid can not go back in the pot. It is gone forever. Only a memory of it remains. Only a memory. Places of pain dot the landscape of our lives. Like abandoned landmarks, only to be remembered when a similar pain finds and revives it. A deserted dry place. Not fun to visit, quickly passed by. Wandering tourists don’t even stop for gas. Speeding past it on approach; water doesn’t live here. Take the pain and stuff it. Hide it, move it far away from sight. Don’t talk about it, don’t think abo...

How To Successfully Grow Your Email List Using Facebook Pages

I’m not sure some business owners know how to grow their email marketing subscriber list using Facebook. Oh and yes, I’m sure you’ve seen how network marketers offer products that claim to do it for you if you are willing to pay a nominal fee and get others to buy the product you just spent your money on. I’m not knocking any of those products that proclaim to accomplish this for business owners. However, there are some things you should know before entering into any agreement to use any email marketing program that purports to grow your email subscriber base. Let’s look at the basics of email marketing. Email marketing is by far one of the most lucrative and successful methods of making money online. Costs are low, and with so many different content automation products available, it is not time consuming. (It takes about an hour to build and design a contest or giveaway when you use a template.) Let’s face it, if you have an email mailing list of subscribers who have ag...