TeasasTips

(or what to do when social pollination gets out of control!) One of the reasons marketers are apprehensive about using social media is loss of control once their information is shared across social networks. Don’t get me wrong, viral, out of control social sharing is the goal, marketers want that. However, the challenge arises when ‘Social Leakage’ happens. ‘Social Leakage’ is important because marketers rely on outside social networking platforms like Facebook , Twitter & others to get their messages out to the masses. This sharing or social pollination is a good thing. Yet, once that marketer sends an email newsletter to their subscribers, and those subscribers share that information with their friends and followers, ‘Social Leakage’ marketers lose control of how and where that information is shared. It’s important to know who your audience is when you are creating content for your subscribers. With your subscriber base, you know who your audience is and what they li...

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If you're considering mobile marketing , you should first learn from the big boys. Take a look at some successful mobile campaigns that are going on right now. McDonalds has a great campaign going on that allows users to receive discount coupons right on their cellphones. Morgan Stanley predicts smartphones will out-ship the global PC market (that’s desktops, laptops and netbooks combined) by 2012. Smartphones already beat basic feature phones by a factor of five timesvi in complex services usage, such as email and Web browsing. With mobile, your Website is literally in your customers’ hands. But are you ready to meet their expectations? Let's just face it, this is the worst economy we have seen in over 70 years. There are over 2 million people chronically unemployed, they will never find jobs in this economy. If you're one of them, then mobile marketing is the single most important entrepreneurial decision you can make. You don't need a list, you don...

A Recommendations Bar on Facebook is in beta. The bar is a new social plugin that integrates social reading and sharing capabilities of OpenGraph allowing any website implementation of the same social reading and recommending features found in social reader style apps from the big news outlets like the Washington Post and USA Today. The Recommendations Bar enables three essential social functions: Social recommendations The Recommendations Bar prompts readers with other articles when they finish the one they’re reading, using Social Graph data to recommend the most relevant articles. This includes articles that a user’s friends have liked or articles that have received a high volume of likes and comments. Essentially, the same “secret sauce” that goes into ranking News Feed posts and Comments is leveraged in the Recommendations Bar, ensuring that readers are recommended articles that are relevant to their interests and social connections. Like Button that “follows” ...

This white board session shows you exactly how to get top rankings on Google with any content or web page:

Here are Four Benefits of Increasing your Twitter Followers: 1) The Twitter Followers Count is the New Better Business Bureau Stamp of Approval If you have a website, then having a Twitter follower count in the thousands can dramatically increase the conversion rate. By placing your Twitter follower count in a highly visible area of your site, it gives visitors a perceived sense of trust and leads to more conversions. 2) The Higher Your Followers Count, The More People Will Follow You On Twitter, people will judge whether or not to follow you simply based upon how many followers you currently have. Having 1000s or 10000s of followers will have an incremental effect on how many people choose to follow you. As your numbers increase, you will also start ranking on the hundreds of Twitter related websites. Many targeted categories on these sites only require 10k-20k followers to get the #1 ranking. 3) Increased Traffic to your Websites from The Most Engaged Internet Users ...

Twitter for Marketing: 100+ Twitter Marketing Tips and Tricks A fantastic list of over 100 Twitter marketing tips and tricks that can be implemented by anyone. This tips will help any business use Twitter for marketing with creativity and execution. Check out the slideshow below on how to market to Twitter. 140 Twitter Tips View more presentations from Kyle Lacy What Twitter Marketing Tips and Tricks do you use to get followers and retweets? Share with us, we'd love to know what's working and what is not.

This 7 minute How to LinkedIn SEO video will have you profile coming up on the first page of LinkedIn search results. It breaks down LinkedIn profile optimization in simple steps that anyone can do in a matter of ten minutes. 300 New LinkedIn Connections / Contacts Added Every Month--

Today I want to share an inspirational post with you. Have you ever considered that your income is directly related to your input? If you haven't made this connection, then try going to a job without doing the job you were hired to do. Soon your supervisor will be in your space asking if there is a problem, or it could be worse than that. All I'm saying, is if you don't put in the work, you won't get the expected output from your labor. That concept goes for everything in life; if you do nothing, you will surely get nothing.  Over the years I have promoted products online and have recruited some who took the business and prospered phenomenally.  Then there were others who were on fire for the opportunity in the beginning, but then they just quit. No explanation, they literally vanished. I suspect frustration crept in and conquered them instead of the other way around.  Consider this: most entrepreneurs will fail hundreds of times before becoming successful. There...

Is Pinterest Doomed to Fail? When you are constructing a landing page, it is always a good idea to refer to a number of other successful landing pages for ideas. The following are three examples of landing pages that convert well: Clip'n Print Coupons What works well with this page? The first thing to note the products, your eyes instantly find the products you recognize and know. Like Coke, Kraft Macaroni & Cheese and even the yellow Cheerios box. You realize that you want to save money on these items because you need them and buy them when grocery shopping. But take a look at the call to action, it says, "Start Saving Now." Why wait, this page says, provide your email address and your zip code and you could be on your way to saving now. Another good point about this landing page are the privacy rights and the unsubscribe information at the foot of the page. This, again, boosts trust and increases conversion rates. Another important and notable part ...

An incredible whiteboard explanation of everything you need to know when it comes to local seo optimization and local search marketing. This will help anyone move up the google rankings in regards to local seo.

In the first portion of this article, we discussed driving traffic into your landing page using pay per click advertisement and natural search engine optimization. Now, both of those methods can be effective, but they both usually have rather high barriers to entry and require a lot of work. Luckily, you do have another option: human connections. And this is where most Internet marketers fail. They don't realize the power of human connections because they are so caught up in the idea of making transactions and collecting massive checks without having to deal with customers and clients. One quick way to get traffic through human connections is a joint venture. You can enter into a joint venture by compiling a list of possible “partners” -- or people who might be able to assist you in some mutually-beneficial way. This list might include other list owners in your niche, site owners in your niche, and experts. You can also find JV offers around, whether you find them in fo...

Today in Part 8 of the Landing Page Mastery series we discuss the ways to drive traffic to your your landing page. Up to this point we've shown how to develop your page so that it gets seen, now we put all that to the test by providing you with ways to get traffic to it. Driving traffic into your landing page – it sounds easy, doesn't it? Well, it's not. And no matter how great your landing page is, it wont matter if no one ever reads it. Furthermore, if everyone in the world other than your target audience reads it, it also wont matter. This is why you need to find media through which you can drive targeted visitors to your landing page. One way in which you can drive traffic to your landing page is through natural search engine optimization. This is the slowest process, but it is also one of the best ways to ensure a continually-increasing stream of traffic over time. Generating natural search engine traffic generally entails getting links to your site. While...

The other day I gave you tips on how to write a landing page that converts. Today we go into detail on how to increase those conversions. It took me a long time to realize that having a landing page, an autoresponder and a product that sells, all work together. Sure you can eliminate the landing page and autoresponder, but you are limiting your potential income. Basically you're leaving money on the table. Take a look at the following tips and just like you promise to exercise and create all those new years' resolutions, adding a landing page to your marketing mix should be at the top of that list. It will keep you from having money problems in 2012 that's for sure! Enjoy the following article and remember to leave a comment or two! There are three major ways in which you can create your landing page conversion rate. All landing pages created by professionals usually include these three elements at a few others. The first way in which you can increase you...

In addition to careful copywriting, there are other important things you must take into consideration when writing a landing page that converts. For instance, it is important to build a compelling case for a time-bound offer. Now, this doesn't mean you have to invent fake deadlines and constantly revise them each week. This is a good way to guarantee your complete loss of credibility in the shortest amount of time possible. However, when planning your copy, you will want to make sure that you constantly urge the reader to act immediately by inserting a number of “calls to action,” as I've mentioned previously. You may want to consider using fly-ins or pop-ups to create more urgency – or to make a time-bound offer. Perhaps you can use a countdown to build urgency (i.e., when someone arrives at your landing page, they have five minutes to purchase the product at the lowest price). Now, if you're creating a squeeze page, you might want to employ slightly different...