TeasasTips

How many ways are there to really mess up at email marketing? Let me count the ways! There are at least an equal number of ways to do things wrong as there are to do things right. There may even be more ways to do things wrong than right. There is usually only one right way but something there are multiple wrong ways. 1.A marketing email must be formatted so that it can be read in any email delivery system. All email delivery systems do not use HTML. Some only use plain text. Plain text is only ACSII characters. Those are the characters that you can see on your keyboard. The only program that comes on your computer that uses only ACSII characters is Note Pad. Use that program to write your email marketing messages. Not doing that is one of the primary ways to fail at email marketing. Can You Have More Sales, Too? Helping over 102,000+ businesses like yours raise profits and build customer relationships using AWeber's opt-in email marketing software for over 10 year...

A marketing email message that is unreadable is completely useless. Nothing is going to be sold and an unreadable marketing message isnt going to cause one person to visit a website. An unreadable marketing email is simply an exercise in futility and worth nothing...or maybe less than nothing if the recipient can find the unsubscribe option. Autoresponders give specific formatting instructions for mail that will be sent out. The reason that this formatting information is provided is because all email programs are not created equally. Some email programs deliver email in plain text only and even if the email program is capable of receiving email in an HTML format, recipients often have the option of choosing to receive email only in the plain text format. Messages that are sent in the plain text format are readable in both plain text and HTML receptor email programs while those sent in the HTML format appear garbled and unreadable in a plain text receptor email program. ...

There is an old saying that I dont particularly like but one that is applicable here, “There is more than one way to skin a cat.” (NO cat thinks is amusing.) The idea is, however, that there is always more than one way to do anything and still produce the desired outcome. Email marketing is one of those things that can be done more that one way and email marketing lists can be used in different ways to achieve the desired results (selling products and services). Can You Have More Sales, Too? Helping over 102,000+ businesses like yours raise profits and build customer relationships using AWeber's opt-in email marketing software for over 10 years. Take a Free Test Drive today! 1.Prepare your list for an upcoming product launch or event. You can create some anticipation about an upcoming product launch or a teleseminar or webinar that will be happening in the future. This is known as a “pre-sell or up-sell”. Start by telling your list a...

If you're trying to get your content to "spark" and go viral , it really helps to have a strong understanding of what kind of content tends to go viral. Of course, nobody can predict what will go viral, nor can they make something go viral 100% of the time. But by understanding what kind of content tends to go viral, you stand a much better chance of creating something viral yourself. Here are a few of the main attributes of things that tend to go viral. ==> It's Human It's rare that a factual, statistical or economical video goes viral. Instead, it's usually the most human videos that go viral. The singing homeless man on the street. The baby laughing at something senseless. An incredible display of guitar prowess. ==> Strong Emotional Content The more emotions you can arouse in your audience, the better. Let's take one of the world's most viewed videos, the "Charlie Bit my Finger" video. The video features a baby who...

StumbleUpon is one of the most powerful websites you could utilize for getting viral traffic to your content. StumbleUpon can send tens of thousands of visitors to your site in a few hours, but it can also become a consistent source of traffic over time. Because of the nature of StumbleUpon, content which people like has a very good chance of being seen by even more people. Here's how to use StumbleUpon for instant viral traffic. ==> Understanding the Mindset Before designing a campaign for StumbleUpon, it's crucial that you understand the mindset of Stumblers. StumbleUpon is a lot like flicking through different channels on a TV, except it's on the internet and people are flicking through different websites. StumbleUpon will serve up unique pages and websites to people. If they like it, they can "Thumbs Up" the content, if they don't they can "Thumbs Down" the content. At any time they can click "Stumble" and see a differe...

Making money from viral traffic is a bit different than making money from any other kind of traffic. People who land on your website generally come there for a specific piece of content, because a friend of theirs shared it. They often don't know who you are or what your site is about. As a result, most people find that the bounce rate on viral traffic is much higher and their conversion rates much lower. That said, there are still many ways to make money from viral traffic. ==> Get People on a List It's quite hard to get viral traffic to convert on a sale right away. Instead, a much more effective tactic is to get them on an email list and continually send them content they're interested in with an occasional marketing message. If your opt-in rates are significantly lower than your home screen opt-in rates, don't be surprised. It's just the nature of the traffic. ==> Get Them on an RSS Feed If you have a blog that's regularly putting out the...

Infographics are a stellar way to package interesting facts and information about a specific topic in a way that's fun to read. In plain text, people probably wouldn't actually take the time to read about a lot of facts. But in a fun infographic format, it can really go viral. Here's how to create viral infographics. ==> Researching Interesting Facts Start with a topic you want to write about. Infographics can encompass just about any topic, from the frivolous (e.g. little known facts about beer) to the very serious (e.g. why did the housing bubble crash?) Use Google, Wikipedia and your local library to find as many little-known facts about the topic as possible. If you want, you can also try to piece all the facts together to form a story. Or, you can just put the facts together and have primarily a factual infographic. ==> Constructing the Infographic Adobe Illustrator is likely the most popular application for constructing infographics. Illustrator ...

10 thought leaders share their opinions on the surge in popularity of Pinterest and where they think it is heading. I like Pinterest because I get to share lots of my photos. I'm not really marketing anything, just sharing things of 'people' interest. I think Pinterest allows the regular people to post the things they like and share it with others who have similar interests. Now, I don't know how marketers look at Pinterest, but for me, it's just like a virtual community board where you 'pin' the things you like the most and let others see it. Here is a video that looks at another perspective of Pinterest. From a marketers point of view and whether Pinterest has any marketable monetary value and how to get to that value. Take a look.

Getting more likes, follows, stumbles or subscribes at the end of the day means you'll get more traffic to your website and more money in your bank account. It also means you'll have more long-term reach to launch viral campaigns from and promote new products. So how do you get more likes, follows, stumbles or subscribes? ==> Make It Prominent on Your Website By default, Facebook has a very small "Like" button. The same is true for the default "retweet" buttons. In fact, each social network generally doesn't have buttons that are very well optimized for conversions. Did you know that you can actually create much bigger buttons? Depending on the service, you might need to use a program or just get someone to do a tiny bit of code for you ($5 to $10 outsourced), but you can really make your "Like" or "retweet" buttons look any way you want. The same is true for subscribes. Make sure it's large and prominent on your ...

There are millions of people on the face of this earth who have an inadequate control over the language of power , English. They fall tongue-tied when it comes to fashioning their message into a presentable format. It's not that they are not creative enough but maybe they are unable to fully realize their verbal potential. But that doesn't mean that this infirmity would cause a cessation of their work or a drop in the quality of their work. To help them out, the Third World countries or more mildly put the developing nations have thrown a new crop of professionals, people who flourish in the art of content writing . Several people have a misconception or let's say conflict regarding the job description of content developer and content writer. A content writer strictly researches the content of the article and then arranges it into a more reader-friendly format. It is necessary to get the message across to the reader. A content writer has to consciously avoid the usag...

Grab our FREE featured resource of the day! For some people, the very word 'article' is pregnant with meaning. They know for certain that articles refer to electronic text, used on the Internet through web pages and email, to generate quality content for websites and ezines. There are many benefits of providing good quality content on your website. If you think about it, you'll find that the benefits of providing it to your customers are great too. When you distribute articles, you add more incoming links to your website. You get noticed in the market. EzineArticles.com is the most frequently used article directory, so if you add your content there, you can't miss success. If you want to read or submit articles, then EzineArticles.com is THE place to go. I have submitted several articles to that directory and experienced positive results. This is a very good website for Google back links, but sitting back after submitting a single article won't get you ...

The blogging bug bit mankind a couple of years ago and since then, it has spread like a virus. Blogging as a hobby appeals to people of all generations; everyone, from the age of eight to eighty, seem to be interested in the concept. The reason behind this is that the topics of the blogs are of such diverse nature that it has an inborn element of appeal attached to it. Nowadays, people blog on just about anything, from their experience of a one-night stand to their latest culinary endeavors. And needless stay, most blogs have a dedicated readership base, a fact that is reflected by the huge amount of online traffic each blog enjoys everyday. This unconventional ability to attract readers without putting in too much of an extra effort soon caught the attention of the corporate houses. Once the clever bourgeoisie got wind of this fact, they immediately tapped this sector to advertise themselves. In return they set up a source of income for the bloggers. Truly something quite unhe...

The internet is an ever expanding space where more and more websites are coming into business everyday. Apart from this, it is also getting more and more difficult for a new website to gain a good position in the top search engines. However, you can get the best out of the search engines through search engine optimization. Given below are a few tips which will help you get the best of search engines. 1. Page optimization: The first thing that you need to take care of in order to get good results on the search engine pages is great content. If your website has the best kind of content, it is sure to receive great results. Do not put up mediocre content on your website because it will do no good for your business. 2. If you want your website to be a successful one, you need to go for an easy, clear navigation system. If your website is a large one, try to separate it into several sections so that a visitor is able to navigate through it properly. Proper arrangement is ...

8 Ways to Build Links using Emails | SEO Linkbuilding Tips Rand Fishkin from SEOMoz covers eight ways to build link using emails. Each of these linkbuilding tips is worth adding to your SEO arsenal.

The wedding season is upon us. Anxious brides to be are in the last phase of being single. Grooms have professed their love with diamond engagement rings, and some even got down on one knee. However the big day has yet to arrive, and it is then that true love is shown. Weddings have always been a huge production for me as a photographer, because along with the bride, the groom and sometimes their families, we meet many times informally and formally deciding which photos will be taken. One of my favorite shots is the one where the wedding diamond rings are places on a silk pillow. This photo almost always ends up on the front cover of the photo book that gets presented to the newlyweds after the wedding. In my 20 years of shooting, I’ve seen all kinds of fine jewelry and not so fine jewelry, LOL! However, one thing women love to cherish are their diamond engagement rings. These keepsakes represent a moment in time where love was all that mattered. As if the world stoppe...

When it comes to social media, there are a few important things to keep in mind: 1. You’re dealing with people—not bots. Keep this in mind when creating profiles on social media sites and interacting with prospects. The better you’re able to minimize intrusive sales pitches and instead focus on creating enjoyable content and engaging in mutually beneficial interactions, the better you’ll be able to attract list members. 37 of the hottest list building secrets 2. Create very, very large friends lists. The more people who can follow your feed or check your profile, the better. Additionally, as you ad more people, you gain the possibility of more people mentioning your business to members of their own networks. 3. Avoid violating ToS agreements and ruining your reputation. This goes back to point #1. If you violate a ToS agreement or ruin your reputation, someone may report you and your account could get banned. This means you’ll completely lose your investment and will need to ...

Grab our FREE featured resource of the day! Sometimes we marketers miss the message our prospects are trying to tell us. Our focus tends to be, get the lead, then convert the lead. However, things have changed. Prospects demand more because they know they have other options. As marketers we need to redirect and reevaluate our approach as our audience now has alternatives to their attention. Yet, a combination of inbound and outbound marketing serves as a full serviced promotional approach to maintaining and sustaining future income efforts. Clearly, an approach as this will help increase social shares, listbuilding growth and potential increase revenue. Take a look at the infographic on combining inbound and outbound marketing. Notice how your marketing efforts weighs heavily on relationship building and cultivation. Reach out to your customers!